This is the first post in a new series for 2010. I know, it’s exciting. Those that follow me on Twitter know that I share a lot of useful links on social media, pr, marketing and anything that sparks my interest. I’ve had some great feedback about some of these links so I thought I’d make the most of them by creating a post on the top 10 most popular each month. So, without further ado … read more…
from → Marketing, PR, Social Media
Scott Monty’s social media activity at Ford is often used as a good example of how businesses can use the tool. Steve Rubel ran into Scott at an event recently and shot this quick video where Scott talks about his day job, how social media is integrated into Ford’s communications activity and how he works with his executives. There are some great soundbites here.
from → Social Media, Video
For those of you not yet using Foursquare and other location based social networking apps, the presentation below from 22 Squared gives you a bit of background on what it’s all about. read more…
from → Marketing, Social Media
I haven’t done one of these for a while. For those not familiar with it, Cube Conversations is a series of ‘conversations’ I have with interesting people in the industry. That could be the design or architecture industry, or those that work in pr, marketing or social media. read more…
from → Collaboration, Customer Service, Marketing, Social Media
from → Blogs, Content Marketing, Marketing, Social Media
I stumbled upon another presentation containing some great thoughts for the next decade by David Armano (and others). David is senior vice president at Edelman Digital and a leader in digital marketing and user experience design (a particular interest of mine). His blog, Logic + Emotion, is ranked in the top media + marketing blogs according to Advertising Age.
from → Marketing, PR, Real Time Search, Social Media
There are two industry events coming up next month that I’m involved in. read more…
from → Marketing
I spend a lot of time on the web. Most of it reading my rss reader and soaking up the content supplied by my favourite and highly respected bloggers who write about social media, marketing and pr.
I have a few of them listed under ’sites we love’, but it isn’t the full list. So I thought I’d share them with you here. I would recommend subscribing to some, if not all, of these: read more…
from → Blogs, Branding, Collaboration, Marketing, PR, Social Media, Strategy, Tips, Twitter
Written by Charlene Li from Altimeter, it looks at both the technological advances and behaviour change and what we need to do to make it work for us now. Much of this stuff I’ve covered before, but there are a few interesting points to consider.
from → Marketing, ROI, Social Media, Strategy
Those who follow me on Twitter know that my content strategy includes sharing useful links with my community. I love learning and am constantly on a quest to innovate and uncover new ways of doing things. I guess I’m a bit of a sponge, trawling the internets for useful insight. Sometimes, if they’re particularly spectacular, I’ll also share these things here. Which I’m doing now. read more…
from → Social Media, Tips





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